The long-term mission of Quality Restaurant Ventures is to continue to develop a network of high quality food establishments with category leading reputations...each restaurant serving wide variety of trendsetting and popular menu items that are portioned for both the health of our customers and the financial health of our company. QRVI continually monitors and researches the interests and tastes of today's active adult and family marketplace to insure the menus of our partner firms always are one step ahead of the .

In the Restaurant Franchising and Management side of our business it means creating brands that are recognized and sought-after, while offering a variety of purchasing options that appeal and suit a broad range of investor types. It means being able to negotiate with vendors under the status of being a major account therefore gaining every possible price and promotion advantage that is already afforded to the established national restaurant franchises and chains.

Quality Restaurant Ventures Inc. seeks out novel and fresh restaurant concepts that have a unique menu and an exciting brandable theme. Once becoming a QRVI partner, we lead an aggressive expansion program by investigating the variety of retail options that can be applied and then mass communicating these opportunities to our investor and franchise network.

For the franchising mission to be accomplished success in the consumer marketplace must be refined and expanded. Each region has the determined target number of franchise locations necessary to reach critical market mass. Once achieved the company is able to advantage of broad-based market media vehicles such as newspaper and television not normally afforded to smaller chains. This "explore, refine and expand strategy" forms the cornerstone of each marketing plan we develop inorder to successfully compete for marketshare the top food organizations. The QRVI strategy is clearly focused on growth.